There are people out there who would hire you in a heartbeat…if only they knew how good you are.
Let’s fix that.
The Paper Plane Content Club™ is where high-touch, referral-based businesses get strategic, personality-packed content crafted just for you. We plan, film, and edit each post with care—so your online presence does the heavy lifting, even when you're offline.
YOUR CONTENT TEAM IS READY
You didn’t work this hard on your business just to look average online.
But let’s be honest—if someone lands on your Instagram today, does your content actually back up your reputation? Is your feed making them say “hooray”, or scroll away?
If you’re feeling a little iffy about your feed right now, you’re not alone.
You care deeply about the work you do and the clients you serve,
and to toot your own horn (toot toot!), you’re great at what you do. Honestly, it’s 100% fair that you'd want your online presence to reflect how good you are. You want to help as many people as possible, and to make good money doing it. OF COURSE! You want potential clients to land on your page and immediately feel: “Yes. This is who I’ve been looking for.” We get that, big-time.
But right now...
- You’re embarrassed by the gap between how good your business actually is…and how it looks online.
- You’re juggling a million responsibilities, and content always ends up last on the list.
- You’re second-guessing every post and wondering if it’s even worth the time.
- You’re tired of being the best-kept secret in your industry—especially when you know your work changes lives.
Or worse…you have a sneaking suspicion that your potential clients are landing on your page, only to leave because they don’t see the magic of what you offer.
If you’re nodding along, it’s time for a different approach.
Because the truth is, people do judge a book by its cover…and your social media presence can either affirm the referrals you’ve earned, or undermine them.
But GOOD NEWS ALERT:
Your content actually can do the heavy lifting. With the right strategy and support (hi, it’s us), your social presence can help turn “heard about you” into “just booked with you!”
What if creating high-performing, personality-packed content didn’t have to be so hard?
What if you didn’t have to choose between showing up online like the expert you are or actually having time to serve your clients?
What if your content actually worked for you: nurturing leads, reinforcing referrals, and attracting the kind of dream clients who already trust your work?
That’s exactly why we created the Paper Plane Content Club™.
It’s your all-in-one content creation system built for referral-first, high-touch businesses that want a social media presence that complements your offline brilliance.
We don’t hand you a content calendar and wish you luck. We show up, film you, strategize with you, and deliver social-ready videos and post kits that feel so aligned, it’s like your brand’s best friend took over your feed.
How It Works
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We come to you and film content designed specifically for your brand, offers, and goals—no stuffy scripts or awkward vibes.
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You give input where it matters most—we handle the planning, strategy, filming, and editing from start to finish.
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The end result? A library of scroll-stopping, personality-packed content that reflects the quality of your work and builds real connection with your audience.
The best part? You don’t need to be stuck in nonstop content creation to have an online presence that works.
With the Paper Plane Content Club™, your social feed becomes a place where referrals turn into revenue—because potential clients can clearly see who you are, what you offer, and why you’re the one they want to work with.
If you’ve been feeling the weight of managing your social media while running your business, the Paper Plane Content Club is here to lighten the load. We'll make sure your account truly reflects the heart, value, & personality of your business.
Imagine how it would feel to wake up knowing you finally have the strategy, support, and beautifully crafted content you need to connect with your audience and grow your business—without you having to create it all yourself.
Say goodbye to:
- Stressing over what to post next
- Spending hours creating content that doesn’t convert
- Worrying that your page doesn’t match the quality of your business
- Feeling like you’re doing it all alone
- Wasting time on trial-and-error strategies
And hello to:
- Knowing exactly what you’re going to share, & when
- Strategy-first content that truly resonates with your audience
- A social media presence that builds trust & shows how good you are
- A trusted partner to work with you & handle content creation
- Content that’s proven and aligned with your business goals
Did we have you at hello?
The sky's the limit when you're in the Paper Plane Content Club.
Say hello to the
Paper Plane Content Club
Monthly custom content: shot by us, tailored to your business, delivered to your inbox.
We film. We edit. You post.
The Paper Plane Content Club is how high-touch businesses turn their client experience into strategic, personality-driven content—delivered monthly with a planner, caption prompts, and ready-to-share video filmed at your quarterly (or monthly) shoot.
SIGN ME UP!I get WHAT now?
Here’s allll that’s waiting for you inside the Paper Plane Content Club:
Fully Edited, Personalized Instagram Posts Every Month
Each month, you’ll receive 8 Instagram posts that are completely tailored to your brand and business goals. These posts are fully edited and ready to share, so you can maintain a consistent, polished online presence without spending hours creating content. Simply upload the posts to your feed and connect with your audience effortlessly.
Quarterly* Private Content Shoot
Every quarter, we’ll spend up to three hours capturing high-quality content during an in-person shoot. You’ll walk away with 75 raw videos and photos that give you a bank of versatile assets to use across your social media and marketing. All files are delivered directly to you, making it simple to keep your content fresh and engaging.
*Quarterly not enough? Upgrade to see us monthly.
Monthly Strategy Call + Weekday Voice & Text Support
Our monthly strategy call is your dedicated time to align your social media content with your business goals, ensuring every post has purpose and impact. With weekday access to voice and text support, you can collaborate, ask questions, and get help refining your content throughout the month, keeping you actively involved without the overwhelm.
Tailored Strategy Planning + Updates
Stay organized and intentional with a personalized content planner that maps out exactly what to post and when. Each month, we’ll update your strategy to ensure it stays aligned with your goals, and every quarter, we’ll dive deeper with a comprehensive social media audit. Together, these tools keep your content fresh, impactful, and perfectly aligned with your evolving business needs.
Plug-and-Play Caption Templates & Story Tools
Creating engaging posts just got easier with caption prompts, plug-and-play templates, and tailored IG Story tools. You’ll also receive four custom-designed IG Story templates built specifically for your brand. These resources eliminate guesswork, making it simple to create posts that feel authentic and connect with your audience.
Content Creation Resource Guides
Confidently create your own content with our prep guide, shelf-shoot shot list, and technical skills tips. Plus, you’ll get our top recommendations for equipment and software to make creating high-quality videos seamless and stress-free, even when you’re filming solo.
Wondering if this is right for you?
Let's talk it out.
This Is For You If:
- You value social media as a tool to attract new clients and build relationships.
- You want to share your brand’s voice and personality without having to create every post yourself.
- You’ve been using social media for your business but are ready for a more strategic, time-saving approach.
- You’re ready to commit to consistent, intentional content that supports your goals.
- You’re tired of feeling overwhelmed by content creation and want a trusted partner to lighten the load.
This Is NOT For You If:
- You dislike social media entirely and don’t want to use it for your business.
- You’re looking for someone to take 100% responsibility for your social media without any involvement from you.
- You’ve never used social media for your business and don’t see how it could help.
- You think this is a quick fix or a magic solution that eliminates all work on your marketing forever.
- You wouldn’t want to collaborate on your content creation, and prefer to handle it 100% solo.
If you read that and thought, “Wow, sounds just like me,”
then you’re exactly who we created the Paper Plane Content Club for.
K LET'S RECAP REAL QUICK...
Here's everything you're getting inside of the Paper Plane Content Club:
Fully Edited, Personalized Instagram Posts Every Month (Value: $400)
Quarterly Private Content Shoot (Value: $750)
Monthly 90-Minute Content Strategy Call + Weekday Private Support (Value: $300)
Quarterly Social Media Audit (Value: $100)
Tailored Content Calendar + Strategy Updates (Value: $200)
Caption Drafts for Every Post (Value: $500)
Self-Recording Resources (Value: $50)
The total value in this program is over $2300
Enroll today for only $955
Join the Paper Plane Content Club now, with 2 levels of support available:
The Paper Plane Content Club Difference
The problem with most social media services?
They completely take over your accounts, removing you from the process and making it feel disconnected from your brand—and they cost a fortune.
But not with the Paper Plane Content Club. We’ve designed this offer to give you all the support you need to show up online with confidence, while keeping the process simple, affordable, and aligned with your unique voice.
Minimal Time Commitment
We know consistency can feel daunting, but with this Club on your side, you only need a few minutes of time each month to write captions & schedule posts. You’ll no longer have to manage the entire process from brainstorming to posting. Instead, we'll tackle the heavy lifting, so you can focus on what matters most in your business.
Collaborative, Not Hands-Off
Unlike full-service social media management, we don’t log in and take over your account. Instead, our team works closely with you to ensure your content stays true to your unique perspective, personality, and values. This keeps the service affordable while ensuring your audience feels a genuine connection to your brand (something a fully outsourced service often can’t achieve.)
Plug-and-Play Caption Prompts
Worried about writing captions? Fret not, friend. Your posts come with tailored caption prompts and templates to jog your creativity and get your creative juices flowing. Trust us, this is your ticket to always having the right words to connect with your audience without spending hours copy-editing.
Why this matters
The Paper Plane Content Club bridges the gap between full-service social media management and DIY marketing. It’s designed to give you the tools and support to create a client-attracting online presence while keeping the process efficient, affordable, and true to your brand.
Let’s get to know each other, shall we?
Hi, I’m Kassie, the founder of Paper Plane Content Co.! I’m a second-generation entrepreneur with a passion for helping small businesses shine just as brightly online as they do in person. With a degree in Graphic Communication from Cal Poly SLO and over 10 years of experience in sales, marketing, and project management—including time at Oracle and managing branded content for corporate clients—I bring both strategy and creativity to the table.
In 2022, I launched my own marketing agency to help business owners attract dreamy clients through content creation that makes people stop scrolling and say, “OMG I have to book her NOW!”
I’m building my business with big dreams and ambitions, but it’s just as important to me that I can step away from it—spending time with my family, traveling, and logging off—without feeling guilty or losing momentum. That’s why I’ve worked intentionally to create a marketing approach that supports my community relationships and word-of-mouth referrals while ensuring my social media affirms my reputation and attracts new clients even when I’m offline.
I created this service because I know your business is your lifeblood, your passion, and your dream—but that doesn’t mean you should have to sacrifice your time and energy to market it effectively. I want to help you build a social media presence that works just as hard as you do, giving you the freedom to focus on what matters most in your life.
Here's what people are saying about working with us
FAQs
You bring the questions, we’ve got the answers.
Who is this for?
Will this work for me if I’ve never used social media for my business before?
Do I have to write my own captions?
Do you log in and post for me?
What if I need more help or have questions during the month?
What if I’m not sure this is right for me?
Last Q for you to consider...
How many dream clients have scrolled past your account because your Instagram doesn’t fully show the magic of what you do?
(oh snap)
Join the Paper Plane Content Club now, with 2 levels of support available:
Imagine having a social media presence that truly reflects the heart of your business and connects with your ideal clients without adding to your to-do list.
The Paper Plane Content Club gives you the freedom to focus on what matters most while your content works to grow your business.
Ready to stop doing it all yourself and start sharing content that books dream clients before they ever meet you? It’s time to join the Paper Plane Content Club today!
Interested...but need to talk it through first?
No problem. Hit the button below to fill out an inquiry form & schedule a call to chat with the team.
INQUIRE DIRECTLY W/ PPCC TEAM